YouTube is chock full of spoof ads, most of them awful. This morning I watched one that was surprisingly well made, if not particularly clever. The ad was a Toronto Maple Leafs-themed spoof on another Hogtown creation, the award-winning Dove Evolution video that drew attention to the deceptive beauty of the fashion industry. Around the […]
Continue readingAuthor: Rob Maguire
Rob Maguire: Do Sweat the Small Stuff
Don’t Sweat the Small Stuff, they say. We’ve all heard this advice before. But should we listen? The problem is, the Small Stuff can make or break your organization. Paying attention to the Small Stuff shows that you take your cause seriously. The Small Stuff shows that you care. And if you don’t care deeply […]
Continue readingRob Maguire: Email marketing services that rock
Hosted email marketing services are your best bet for quickly producing newsletters that are both pretty and powerful.
Continue readingRob Maguire: 13 ways to promote your Facebook page
It seems that everyone and their monkey are on Facebook these days. Recent stats show that Facebook is growing at a rate of 600,000 new users each day, swelling the network to over 140 million active users. For nonprofits, these numbers represent an increasingly huge opportunity to get the word out about your cause. If […]
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