Geoff Campbell / S.I. Newhouse School of Public Communications Today I attended orientation at the S.I. Newhouse School for Public Communications. Despite being an uncomfortably hot summer day and being herded through buildings for photos and speeches (including an interesting talk by Sean Branagan on creating a start-up), it was a great
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Geoff Campbell: A Media Kit, the first project for PRL 604: Writing for News and Public Relations with Professor Caroline Reff
Public Relations Writing: The Essentials of Style and Format, a required text for PRL 604: Writing for News and Public Relations at the S.I. Newhouse School of Public Communications Today I received my first assignment for PRL 604: Writing for News and Public Relations with Professor Caroline Reff at the S.I. Newhouse
Continue readingPolitics and its Discontents: Vatican Makes Deal With The Devil
I can’t think that this arrangement passes the sulfur smell test. Recommend this Post
Continue readingGeoff Campbell: Preparing for Public Relations “Bootcamp” at the S.I. Newhouse School of Public Communications at Syracuse University
S.I. Newhouse School of Public Communicationvia http://newhouse.syr.edu/Newsroom/read_news.cfm?id=365 This is my last week at home before moving to Syracuse, NY and starting the graduate program in Public Relations at the S.I. Newhouse School of Public Communications at Syracuse University. Mandatory orientation for every graduate program starts on Monday, July 2, 2012
Continue readingGeoff Campbell: Getting a PR job in a changing communications landscape
In about a year I’ll be applying for a full-time job in Communications/Public Relations after completing requirements of my master’s degree in Public Relations at the S.I. Newhouse School of Public Communications. I know in order stay ahead of the competition I’ll have to do more than the required coursework.
Continue readingDeSmogBlog: Fracking Industry’s Answer to “Gasland”: Devised by Astroturf Lobbying Group and Political Ad Agency
This is a guest post by Ben Nelson from Public Accountability Initiative that originally appeared on LittleSis. Truthland, a 35-minute compilation of interviews with fracking proponents, is being promoted by the oil and natural gas industry’s PR arm, Energy In Depth, as an answer to the 2010 anti-fracking film Gasland.
Continue readingGeoff Campbell: Why I’m pursuing an M.S. in Public Relations at the S.I. Newhouse School of Public Communications
Geoff Campbell at the S.I. Newhouse School of Public Communications After much deliberation, I’ve decided that I’m going to pursue my Master of Science in Public Relations from the S.I. Newhouse School of Public Communications at Syracuse University (SU) in Syracuse, NY. This past weekend I visited the city and
Continue readingGeoff Campbell: Master of Science in Public Relations Curriculum at the S.I. Newhouse School of Public Communications
Summer 2012 PRL 604 Writing for News and Public Relations Students learn the fundamentals of news writing and news media expectations, research and write various communications forms considered “the tools of the public relations trade,” including producing a professional “Webinar.” Public Relations introduction included. GRA 617 Visual Communications Theory and
Continue readingsomecanuckchick dot com: It’s the tar sands, stupid!
What’s in a name? that which we call a rose By any other name would smell as sweet; Act II, Scene ii, Romeo and Juliet, William Shakespeare The Athabasca tar sands have always been, are now, and will always be known as… the Athabasca tar sands. Why? Because the tar
Continue readingThe Sir Robert Bond Papers: What they said…Part Deux #nlpoli
Basic public relations problem. Say one thing. Say another thing. A few weeks later, do something else, twice over. For starters, here’s the what Premier Kathy Dunderdale said in the House of Assembly in March about job cuts and the provincial budget: March 13: …Mr. Speaker, we will make the
Continue readingGeoff Campbell: This is PR: The Realities of Public Relations 11th Ed. (Newsom et al.) Chapter 1 Summary
So I’m starting to explore my future career in communications. I’m starting by reading This is PR: The Realities of Public Relations, which is apparently the standard introductory textbook for the profession. I’ll be sharing some notes on this text and others as I wade my way into public relations.
Continue readingDeSmogBlog: Public Accountability Initiative Produces New Report on SUNY Buffalo’s "Shill Gas Study"
PAI Logo.jpg The Public Accountability Initiative (PAI) has upped the ante on DeSmogBlog's reporting on what we coined a "Shill Gas Study" recently conducted by SUNY Buffalo. In our critique of the "study" we pointed out the fact that all of the authors and nearly the entire peer review board of the
Continue readingDeSmogBlog: New Shill Gas Study Published by SUNY Buffalo Institute With Heavy Industry Ties
shutterstock_15465343.jpg When does a study on the unconventional shale gas industry become a "shill gas study"? The quick answer: when nearly everyone writing and peer reviewing it has close ties to the industry they're purportedly doing an "objective" study on. The newest kid on the block: a recent study published by
Continue readingDeSmogBlog: The Guardian Exposes Fossil Funded Groups Coordinating Renewable Energy Attacks
shutterstock_90778001.jpg Ever wonder why a blooming green energy industry has faced such harsh opposition? Now, as the old adage goes, "the cat's out of the bag." The Guardian today revealed the network of fossil-funded groups coordinating the ongoing onslaught of attacks on renewable energy, particularly wind power. A memorandum passed to The Guardian from
Continue readingGeoff Campbell: Graduating from Mount Allison University
Hi, I’m Geoff Campbell and this is my website. It’s designed to be a simple online resume, blog, portfolio of work samples. I used to write this blog but have since moved on for the most part. For more information on me see the about page. Onto my first post: In
Continue readingDeSmogBlog: Sierra Club Launches "Mr. Coal" Video Campaign to Mock Dirty Coal PR
The Sierra Club launched a funny new "Mr. Coal" video campaign this week in its ongoing 'Beyond Coal' effort to shut down coal plants throughout the United States. The campaign will feature a steady stream of satirical TV commercials mocking the coal industry's incessant and incredulous claims about job creation, "clean coal," and many
Continue readingThe Sir Robert Bond Papers: The Backdrop Problem #nlpoli
A picture from a recent Eastern Health news conference shows why at least a portion of their news conference backdrop needs to be tossed in favour of a new design. Chief executive Vicki Kaminski looks like she’s in an advertisement for a freak show. Kaminski appears to have a giant
Continue readingThose Emergency Blues: What Breast Cancer Is and Is Not
Susan G. Komen Run for the Cure doesn’t have much of a direct presence on this side of the border, so I could watch the recent public relations train wreck here with a sort of Olympian dispassion and, I have to admit, grim satisfaction. Frankly I’ve never been a fan
Continue readingThe Sir Robert Bond Papers: Rumour management and Twitter #nlpoli #cdnpoli
Via crisisblogger.com comes a link to a Guardian feature on the role Twitter played in rumours about riots in London. The site gives seven specific rumours and tracks the life-cycle of the rumour from inception to death. From the Guardian: A period of unrest can provoke many untruths, an analysis
Continue readingDeSmogBlog: "Raising Elijah": An Interview With Ecologist and Author Sandra Steingraber
Raising Elijah.jpg Q: In light of your new book Raising Elijah: Protecting Children in an Age of Environmental Crisis, which raises the specter of raising children in troubled times, both environmentally and ecologically, are you surprised that natural gas corporations have been producing public relations and propaganda materials like coloring books
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