Working at a small independent school, I’ve learned to adapt quickly to the changing communications needs of the school. In December, I helped launch HebronToday, a news website featuring a full-array of content about campus highlights. The next step is to more directly align the website’s content with organizational goals.
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Geoff Campbell: Newhouse Mobile Magazine Contest
Working in such an immersive environment with so many ongoing projects it can be easy to lose track of what’s happening outside of the bubble. The exact same thing happened at Mount Allison but I think that’s part of what made it such a special place. However, the other day
Continue readingGeoff Campbell: Final Cut Pro X Certification
While my work keeps me very occupied I know that I need to further develop my skills beyond my daily tasks. In early January I worked through hours of training videos (thank you, FinalCutProX.net) and the official Apple Pro Training Series book and DVD-rom with lesson/media files. It took a
Continue readingGeoff Campbell: Geoff Campbell Prezi
Geoff Campbell Skills and Experience I recently created a Prezi about my skills and experience related to higher education communication and public relations. Take a look here. Filed under: #hesm, #heweb, higher ed, Newhouse, Newhouse School, PRL 604: Writing for News and Public Relations, PRL 605: Public Relations Theory, PRL
Continue readingGeoff Campbell: Character-driven Story
I just finished version one of my character-driven story for NEW 600 Visual and Multimedia Journalism. Here it is, I hope you like it. Tyler Sliker, Program Coordinator at The Q Center at AIDS Community Resources Filed under: Newhouse, Newhouse School Tagged: AIDS Community Resources, Program Coordinator, The Q Center,
Continue readingGeoff Campbell: Master’s Bootcamp at the Newhouse School
Last week I posted a video about the 6-week master’s bootcamp for master’s students at the S.I. Newhouse School of Public Communications on their new Newhouse Insider blog. (The blog is a collection of post by Newhouse students organized by the Graduate Records Office about their experience here.) I made the video
Continue readingGeoff Campbell: Tablet Magazine Design Competition
Tablet Magazine Design Competition, a photo by Geoff_Campbell on Flickr. Yesterday I took photos of the Tablet Magazine Design Competition at the S.I. Newhouse School of Public Communications. Four teams were selected to proceed to the next round of judging. More information will be announced in the near future. Filed under: Newhouse,
Continue readingGeoff Campbell: Higher Ed / College Campus Photos
Over the past couple months, as part of my Multimedia and Visual Journalism course at Newhouse I’ve taken hundreds of photos. Here are a few from around campus. Higher Ed / College Campus Photos, a set on Flickr. Filed under: #hesm, #heweb, higher ed, Job Hunt, Newhouse, Newhouse School,
Continue readingGeoff Campbell: PRSA CHE (Higher Ed PR) Senior Summit
Every year, the Counselors to Higher Education (CHE) section of the Public Relations Society of America (PRSA) holds a Senior Summit where practitioners can learn hear from experienced executives on best practices and learn from one another what they can do to improve the communication activities at their higher education
Continue readingGeoff Campbell: M.S. in PR Spring Semester at Newhouse
Hey everyone. I’m just finishing up my first week of the spring semester of classes at the S.I. Newhouse School of Public Communications. I’ve had every class at least once and well, I’m very excited. I had been planning on sharing with you some of what will be keeping me
Continue readingGeoff Campbell: .eduGuru Guest Post
I just wanted to share with you that I had my first guest post published on doteduguru.com. It’s a bit about my case study on Syracuse University’s Social Media use (Broadcast AND Engagement) that I wrote for my graduate PR Theory class at Newhouse. Here’s a snippet below. As many
Continue readingGeoff Campbell: Applying to the Newhouse School (follow-up)
Something familiar happened after I wrote this little post about getting into the Newhouse School. Prospective students started messaging me asking for more information. At my undergraduate university, I wrote a blog for the admissions office/registrar about my time at Mount Allison University and answered questions by prospective students and
Continue readingGeoff Campbell: Getting into the Newhouse School
Wondering how to get into the S.I. Newhouse School of Public Communications at Syracuse University? Stressing out a bit too much? You’ve come to the right place. My name is Geoff Campbell and I’m a master’s student (M.S. in Public Relations) here and I want to give you an idea
Continue readingGeoff Campbell: Syracuse University Social Media Strategy
As many of you know, Syracuse University is a school that is “smart” at social media. Kate Brodock, executive director of digital and social media at Syracuse University directs a student team that manages SU’s social media presence and they do an admirable job at spreading SU’s message effectively and
Continue readingGeoff Campbell: Learning beyond the classroom
I just received my final grades for this past semester. I’m halfway done my master’s degree and I have an excellent GPA. That’s all fine and dandy but that’s not going to get me an interview, much less a job. As Newhouse’s graduate student employment statistics document makes clear, “A
Continue readingGeoff Campbell: Seeking Work in Higher Ed Communications (June 2013)
I’d like to announce a but earlier than I need to that I’m looking for a full-time job starting Monday, June 3rd, 2013. I could simply post my resume and explain why in 100 words or less why you, a manager in a higher education communication office, should hire me but I can do better. […]
Continue readingGeoff Campbell: A Job I’m Qualified for Now but Can’t Have
One of the most frustrating aspects of being in a master’s program after already having worked full-time in a communications office and knowing what I want to continue working in is the realization that there are a lot of jobs currently being offered which I’m qualified for but which won’t be available when I can […]
Continue readingGeoff Campbell: I’m now a “Hootsuite Certified Professional”
After getting an offer for free “Hootsuite University” training via Klout Perks I spent a few hours going through the certification process to become a “Hootsuite Certified Professional“. Shortly thereafter I got an email from a complete stranger asking if employers valued the certification. I’ve got no clue but they probably don’t care too much. […]
Continue readingGeoff Campbell: Starbucks VP Speech at Newhouse
On Friday, James Olson, Vice President, Global Public Relations for Starbucks Coffee Company came to campus to present his talk, “Enlightened Leadership: How to Turn a Company into a Movement”. It was a story about how the company, according to media reports, was in dire straights in October 2008. The stock was tumbling so Howard Schultz came back to […]
Continue readingGeoff Campbell: Multimedia Storytelling Research Update
As I’ve mentioned earlier, I started working at a Graduate Research Assistant here at the S.I. Newhouse School of Public Communications in September. I’m working for assistant professor Seth Gitner (@sethgitner), (Newspaper and Online Journalism) for the Multimedia Storytelling Book he’s creating for COM 117 Multimedia Storytelling, a required course that all undergraduate in every […]
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