This week I begin teaching a UBC Continuing Studies course on copywriting. While I’ve given plenty of workshops and conference presentations, I’m very much looking forward to working with the same group of students for a full two months. After all, the enjoyment I get from teaching communications skills is
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Rob Maguire: What it means to bring home the bacon and schtupp the schoolteacher
Copywriting can lead you down some strange rabbit holes. While hacking together some draft web copy this morning, I typed out “bring home the bacon” as a reference to earning income. I then paused to wonder about the phrase’s origin. Pomodoro be damned; a quick Google search brought me to
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