Reblogged from Global News: OTTAWA – If many hands make light work, Liberals in Atlantic Canada, southern Ontario and parts of Vancouver may have proportionally fewer doors to knock during the 2015 federal election. But those in Alberta and Quebec could find themselves without backup during the electoral ground war.
Continue readingAuthor: bluegreenblogger
Not an Official Green Party Canada Site: Liberal Party Organising: Integrating Facebook with Voter contact lists means GAME OVER for the Conservatives
I have blogged repeatedly on the Importance to the Liberal Party of ‘building the database’ and populating Liberalist with as many Liberal Party supporters as possible. That is step one of the critical three-step of Building the database, Engaging supporters more deeply, and effective Calls to action. Until about an
Continue readingNot an Official Green Party Canada Site: It is time for the Liberal party to start ‘Doing’ policy.
Attack ads, counter attack ads. Lots of earned media so far, and with some actual media buys happening, I am sure there is going to be some movement in opinion polls, and very early voting intentions, but seriously, what does it mean 2 years out from the next general election?
Continue readingNot an Official Green Party Canada Site: Justin Trudeau ‘Anti-Attack’ ads released
OK, so I just got an emailed ‘ask’ to help pay for airing this 30 second spot. I am not an advertising expert, so I do not know how effective it will be. In essence, Justin tells us he is a Teacher and proud of it, Canadians deserve better than
Continue readingNot an Official Green Party Canada Site: Attack ads are not the issue for the Liberals. It is the lack of money.
All this focus on attack ads! I do not normally have much to say about Air War aspects of political campaigning. Broadcast and media aspects of campaigns are important, but they are really outside my area of expertise. What I do know is that when the public gets engaged, money
Continue readingNot an Official Green Party Canada Site: Here`s a surprise. The Greens kickass at political outreach while Libs CPC and NDP all FAIL.
Come on In! As regular readers may have gathered, I am very interested in effective political fundraising, data management, and communications strategy and tactics. I have had practical experience in it too, so I think my thoughts are worth the Liberal Party`s time to consider. One month ago, I blogged
Continue readingNot an Official Green Party Canada Site: Caption Contest!
A friend on Facebook posted this old photo of an extremely awkward Stephen Harper in a leather vest and cowboy hat. I asked my 14 year old daughter, Katherine to add Justin Trudeau stripping where Harpers shifty eyes are gazing. It is hilarious! Sorry folks, I will try to keep
Continue readingNot an Official Green Party Canada Site: Justin Trudeau is just plain Wrong about Micro-Targeting being negative.
Uh-oh. I read this article on Friday and it got right under my skin. Taken together with past statements by Justin Trudeau that he would not allow negative attacks on the Conservatives ( or presumably the NDP), I am wondering if I find myself back in Green Party Land, where
Continue readingNot an Official Green Party Canada Site: The Liberal Party should stand FOURSQUARE behind the Unions on Temp workers
Where is the Crimson Permanent Assurance when you need it? I just popped over to National Newswatch, and I read a CBC article there about the Royal Bank eliminating the jobs of an entire department, and replacing those employees with Temporary Foreign workers imported from India. To add insult to
Continue readingNot an Official Green Party Canada Site: Issues based Segmenting and Targeting the new activism
Slice it and Segment it for best results! I just read an excellent article on how activists, and issue advocates in Canada are adopting new techniques and models to drive their message home to Government. It seems I am not alone in my assessment that a direct one-on-one interaction with
Continue readingNot an Official Green Party Canada Site: Justin over Joyce, by a nose: But how they are BOTH winners.
The conventional wisdom has it that Justin Trudeau has the leadership of the Liberals all but in the bag. Well, all I can say is that the conventional wisdom is ill-informed, and I believe that the contest is a whole lot closer than it appears. First off, Joyce Murray has
Continue readingNot an Official Green Party Canada Site: Uniting Progressives: A meaningless Mantra for the Liberals.
Every time I hear, or read about ‘uniting the left’, or ‘uniting progressives’ to get rid of the Conservatives, it makes me wince. And every time I read some journalist – pundit pontificating on the certainty of perpetual Conservative governments unless the LEFT unites, I get even more irritated. I
Continue readingNot an Official Green Party Canada Site: ROFL: The Green Party ‘concedes’ Labrador to the Liberals.
I did not get a chance to watch tonight’s debate yet, but I did get a good laugh at the headlines about Elizabeth May`s very canny playing of the Liberal Party on Saturday. Elizabeth May announced that the Green Party would not be running a candidate in the anticipated Labrador
Continue readingNot an Official Green Party Canada Site: Building the Database: Conservative Union busting campaign.
So I have blogged on what the bare existence of the Supporter category of membership means to the Liberal Party. In a nutshell, it means that the Liberals have woken up to the fact that a robust and healthy contact database provides the means to establish a dialogue with Canadians
Continue readingNot an Official Green Party Canada Site: Liberalist 101: The Fundamentals of effective political databases.
I have blogged repeatedly on what the Liberal Party needs to do to effectively contest elections in Canada. THE most important thing that will need to happen is to implement a far more sophisticated approach to populating, managing, and deploying their electoral database; Liberalist. In this post I shall strip
Continue readingNot an Official Green Party Canada Site: The Real world of Electoral Politics: Coming soon to a Liberal Party near you!
Every time I think about the long decline of the Liberal Party, I recall vividly a conversation I had over coffee with my local Liberal counterpart back in 2007. We were discussing a municipal election, and the conversation turned to local Green Party ‘doings’. I was pretty chuffed at the
Continue readingNot an Official Green Party Canada Site: Liberal Party Supporter woes, And Joyce Murrays turbo booster.
So yesterday there was some `bad news` for Liberals in the media, naturally followed by further revelations and commentary today. Well I have news for you, it is not as big a deal as some would have us think. As I have repeated many times, the real value of the
Continue readingNot an Official Green Party Canada Site: Micro-Targeting, Liberalist and the Liberal Party’s opportunity.
Bullseye Communications Today, I sat down in the morning to check out the news, and found two articles in the Hill Times about, and by Conservatives, that are extremely revealing to the careful reader. I joined the Liberal Party last year when they created the Supporter category of membership, because
Continue readingNot an Official Green Party Canada Site: Trudeau gets it too: Introducing the next Prime Minister.
I just followed a link to a Globe & Mail article: “Inside Justin Trudeau’s war room“. I was elated at what I read, because it confirms my belief that the Liberal Party is going to re-write the book on electoral politics in Canada. That is not a shallow conclusion based
Continue readingNot an Official Green Party Canada Site: Joyce Murray campaign is a FASCINATING example of how the Liberals can win the next election.
I have been preaching the virtues of the ‘new’ supporter category of Liberal Party ‘memberships’ ever since the Liberal Party announced it nearly a year ago. It is such an innocuous seeming innovation, but the implications are profoundly exciting. I am not at all surprised at the turn of events
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